5 DANGEROUS MISTAKES YOU CAN MAKE USING MARKETING AUTOMATION

Marketing automation is an incredible tool if you use it to its full potential. If you do not understand how to use it, however, or if you don’t put the necessary time into planning, execution and analysis, your marketing automation solution will not help you grow your business. What should you be careful to avoid when using marketing automation? We go over some of the most common missteps in this post.

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Understand your customer and increase your sales

Winning customers today means staying connected. It means knowing how to interact with your customers on an ongoing basis, using communications technology to build rapport and – when it’s time to make a sales pitch – engage them with rich, compelling presentations and interactive experiences that put you ahead of the crowd.

 

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